A modern solution to fashion bias – Ziwei Qu

How can we reduce consumer bias in the fashion industry?

18th October 2021
by ZIWEI Qu
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Dress code – History

The Japanese describe it well: “TPO” – Time, Place, Occasion.

The rule of dressing correctly according to Time, Place, Occasion.

The first school dress code law was established in 1969 by the U.S. Supreme Court. The case, known as Tinker vs. Des Moines Independent School District, involved several high school students who wore black armbands to school in a planned protest against the Vietnam War.

dress code is a set of rules, often written, with regards to what clothing groups of people must wear. Dress codes are created out of social perceptions and norms, and vary based on purpose, circumstances, and occasions. Different societies and cultures are likely to have different dress codes, Western dress codes being a prominent example.

Dress codes are symbolic indications of different social ideas, including social classcultural identityattitude towards comfort, tradition, and political or religious affiliations. Dress code also allows individuals to read others behavior as good, or bad by the way they express themselves with their choice of apparel.

Europe

See also: Western dress codesSumptuary laws, and English medieval clothing

In seventh through the ninth centuries, the European royalty and nobility used a dress code to differentiate themselves from other classes of people. All classes generally wore the same clothing, although distinctions among the social hierarchy began to become more noticeable through ornamented garments. Common pieces of clothing worn by peasants and the working class included plain tunics, cloaks, jackets, pants, and shoes. According to rank, embellishments adorned the collar of the tunic, waist or border. Examples of these decorations included, as James Planché states, “gold and silver chains and crosses, bracelets of gold, silver or ivory, golden and jeweled belts, strings of amber and other beads, rings, brooches, [and] buckles”. The nobility tended to wear longer tunics than the lower social classes.

While dress codes of modern-day Europeans are less strict, there are some exceptions. It is possible to ban certain types of clothing in the workplace, as exemplified by the European Court of Justice’s verdict that “a ban on Islamic headscarves at work can be lawful.”

Brummell
The origin of the Dress Code can be traced back to the late 18th century, when menswear ICONS such as Brummell abandoned the elaborate patralia and popularized a minimalist style during the Regency era — wearing dark blue or black coats, often with trousers in place of breechis, and white shirts, vests, and neckbands.

By the 1840s, minimalist black and white ensembles had become standard evening wear for upper-class men. Starting with formal attire, the Dress Code evolves.

A Dress Code Guide is an American Guide.
In fact, what we often see on proper British invitations.

Prince William’s wedding invitation that year
Time, place, occasion, Dress Code
Time: 11 a.m
Venue: The Palace of Westminster
Occasion: Wedding
Dress Code: a uniform, morning Dress, or business suit
The actual wedding: The princes were in uniform.

Morning Coat
Other guests in business suits.

Dress Code in the UK is to give you the main information and Dress according to who you are.

A quick word about the wedding:
Wedding = formal attire
11 am = formal attire for the day
Palace of Westminster = Very formal, be aware of your social status
Guests then dress according to the TPO:
Military: uniform
Official, queen’s medal, government official: morning coat
Others: business suits
When it comes to who wears what, it depends on which “great group” you belong to. You must be conscious and not categorize yourself wrong.
Here’s a wedding invitation for a couple in Georgia:

Circled in red, standard American style: Black Tie
Just tell you what to wear. We’re all the same.

Therefore, Dress Code will evolve and deform in different countries (including China and Japan, etc.) according to local culture.

18th October 2021
by ZIWEI Qu
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Dress code: What does a black tie mean?

Black tie may be the second most formal evening dress code, but for many people, it’s the most formal they need to wear. Unless you are rich, famous or political, white-collar invitations are rare. But chances are you’ll be invited to a black tie event at some point in your life.

What does Dressy Casual mean?

Never Fear While clothes are often more expensive, formal dress codes are often easier to navigate than casual ones. While terms like “casual wear” leave room for interpretation, black ties provide you with immediate limitations. Please use this guide as a reference so that you can impress everyone the next time you attend the Black Tie feature.

Black tie: A definition

The black tie is sometimes referred to as the “tuxedo” or “tuxedo” dress code because it is what men are expected to wear.

The tuxedo appeared in the mid-19th century, providing a casual alternative to outerwear. (Even casual clothes were prettier then than they are now.) But after World War I, the Autumn ball at Tuxedo Park in New York gave the garment its name and fame. The ball has historically been a formal white collar, but after the war, the dress code changed to a less formal tuxedo.

Tuxedos were originally designed to balance informal blazers with highly formal outerwear. They were originally called “evening dresses” because they were perfect for informal evening events (the term is still in use today).

Today, tuxedos and other black ties are reserved for very formal events, as the dress code has generally shifted toward casual wear. You may not need this knowledge very often, but it’s valuable to know how to dress to break the black tie function.

When do you wear black tie?

You never need to wear a black tie unless specifically asked to. Black tie activities may include:

  1. A formal wedding
  2. A formal dinner
  3. The ball
  4. premiere
  5. fundraising

What does a Black Tie mean?

Black tie events are sometimes marked “Black tie required” to distinguish them from the less formal “black tie optional”. Other invitations may mean “black tie preferred” or “request black tie.” For these events, men should wear a tuxedo (if they can afford it) or a dark suit (if they cannot). However, if you only see “black tie” as a dress code, you should assume it’s required.

A “creative black tie” is a similar option. This means you should still follow the rules of black tie clothing, but you can get creative with interesting colors, fabrics and trends.

At many black tie events, some guests mistakenly interpret the dress code as “formal.” Although the owner wants to understand when people accidentally dress, it’s best not to be one of them — because you have this guide and you’re used to it

Black tie for women

Black tie attire clearly emphasizes the tuxedo. Women have it a bit easier because the same dress and gown often applies to formal, black tie and white collar events. You should wear a long skirt or dress, or a formal cocktail dress.

While floor-length silhouettes are the most common, short but quirky cocktail dresses are often appropriate for black-tie events. You can even pair a black tie with a formal piece, like a long dress with a nice shirt. However, this is hard to do without being overly casual, so it’s best to avoid.

Any color can be used, but if you choose white, be aware that it doesn’t look like a wedding dress (don’t wear white at your wedding, of course). Black, other dark and jewel tones are always safe choices.

Even if the dress code is formal, black-tie events can lean toward something more formal or laid back. For traditional events, you’ll need to go with classic designs, but for other occasions — such as creative black tie events — you can get interesting trends in dresses or accessories. Whatever you do, make sure your dress fits perfectly and is made of quality fabric.

High heels are traditional, but if you can’t or don’t want to wear them to keep your feet healthy, fancy flats can do the trick. Add jewelry, long gloves, clutch bags and other formal accessories to enhance your look. Hair can go up or down as long as it’s polished and makeup can be anything you want.

Men’s black tie

Men don’t have as many choices as women do. If the dress code is black tie, you must wear a tuxedo. But even in a tuxedo, you can express your personal style.

First, the color of your evening dress. While black is traditional, dark blue is a good choice if you want something different. White evening gowns stand out from the crowd and work well in summer. Different colors and fabrics, and even some patterns, can be used for creative black tie situations.

Then there’s the material: velvet jackets instead of traditional fabrics look retro and fun. You can also choose from different lapel styles, such as structured “peak” or minimalist “cape”.

Your pants should match your jacket, but there are some exceptions. For example, you should wear plain pants with a velvet jacket or black pants with a white coat. Be sure to customize your dress, including pants, so it’s the right length and fit. Slim tailoring creates the perfect balance between modern and classic.

You usually wear a simple white shirt and a black bow tie. Be sure to opt for a formal dress shirt with cuffs — it’s not your everyday button. If the dress code is “creative black tie,” you can wear a black dress shirt, red bow tie or some other trendy variation. For more formal events, you can show some personality with a unique bow tie. However, avoid wearing white bow ties unless they are white.

Tank tops (tank tops) are optional and should match your dress (solid black is traditional, but textured fabrics or other dark colors can add variety). If you don’t wear a tank top, you might wear a belt to match your bow tie, but both are slowly becoming the choice for black-tie events. However, be sure to wear one of the most formal black ties.

Polished patent-leather dress shoes like Oxfords are a safe bet, but you can also opt for more creative options like formal velvet slippers. Wear a dress that matches your pants. You must wear cufflinks, but other accessories, like a dress watch or pocket square, are optional. Keep accessories simple and classic.

In winter, you can also add formal coats to the look. Impeccable hair and facial hair is vital in all seasons.

Dress codes may broadly be defined as rules that regulate an individual’s appearance. Sociological variables-age, occupation, class, gender, religion, or ethnicity-stipulate what can and cannot be worn. However, most people probably have a narrower, more specifically modern understanding in mind of dress codes. This stricter definition is associated with a massive uniformization of populations that began in the early nineteenth century as workers and students were disciplined to meet the demands of capitalism, industrialization, and national state formation.

Definition

Dress codes, whether explicit or implicit, may apply to small groups (for example, school or company) or an entire nation (China’s “Mao suit”). Besides mandating what should be worn, dress codes dictate what should not be worn, and they can be better appreciated by conceptualizing a continuum of uniformity, ranging from strict integration into a politico-economic order to being free from its constraints. Some of the variations are as follows:

highly standardized, group-dominated, clear hierarchy (military uniforms);
standardized, group-oriented, hierarchy (occupational dress);
nonstandardized, displays individuality, no hierarchy (casual dress); and
anti-standardized, overly individualistic, anti-hierarchy (avant-garde fashion).

18th October 2021
by ZIWEI Qu
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Royal event: “Riding horse” culture (Gentleman’s Dress guide for horse season)

It has been said that a trip to the racecourse is usually only about a third of the time spent watching the game, with the rest spent socializing. If you receive an invitation to attend a high-profile horse race, you don’t need to be an equestrian fan to know how to dress properly. Don’t think that ladies in fancy hats are the focus of vision. It doesn’t matter what men wear to watch Marseilles. In fact, the Marseilles viewing gallery is an occasion where social meaning and sportsmanship are equated.

In the early 16th century, the first horse racing event for the public was held at New Market in England. The sport became popular among the upper classes of Europe, and horse-related competitions such as equestrian and polo became so popular that they transcended sports and became an integral part of the social season. Even if you haven’t set foot in an equestrian club or jockey club, you’ve probably seen stories in the news about Ladies wearing their hats. This tradition started in 1807 with Ladies Day at Royal Ascot, where they were asked to dress up for the crucial third Day of racing. They show their respect for the sport with their most creative dresses and hats.

Women are often the centre of attention at horse races. What queen Elizabeth II will wear to the Royal Ascot is a topic of interest every year, but usually few people pay attention to the men who attend the ceremony, which is almost a blind spot at the moment.

Follow traditions and rules

The Royal Enclosure at Royal Ascot is regarded as the most prestigious venue in the city because it is attended by members of the Royal family. The story goes that Rod Stewart, a rock star who was invited to attend the royal parade, wore white shoes when he was asked to do so. Whether he was a dodgy old man or a rocker, he was brutally kicked out of the race.

In 2012, Royal Ascot reaffirmed its dress code for the public, saying it was designed to continue and protect the solemn traditions of horse racing, such as knee-length skirts for women, hats instead of fancy headdresses, and ties instead of scarves or scarves for men. “Fashion police” were also asked to politely keep unruly spectators at the door before entering. Gentlemen to sit VIP area, therefore, must wear flat top hats (magicians to wear the sort of, is our common but into the dining-room, balcony, club, balcony, or open to the public after the rest area, or have to put his hat down), wear formal suits, namely brunet dress waistcoat, with dark leather shoes (also not dark brown, and blue, Only black and grey).

Sporting a handsome white beard, Prince Michael of Kent has a knack for dressing up, with satin trim on the front of his black tuxedo, a beige patterned tie and an off-white waistcoat with a top hat.
The Earl of Wessex accessorised his outfit with a crisp three-piece tuxedo with a bright sky-blue tie and a vintage cowhide camera bag.

When gentlemen are invited to see Marseilles, in addition to following the rules, they must not forget the “fashion”, for the equestrian activity itself is a fashion occasion. Royal Ascot chief executive C Barnett said: “It’s not elitism, it’s not rejecting fashion. Men can still look modern, as long as it’s formal.” If you want to look modern, a bespoke suit is the least you can do. If we can go one step further, we will have achieved more than half the success. By rule, large items can be either black or gray, but no one told you you couldn’t add stripes or plaid to them; A patterned tie and a bright pocket square can also make a difference in plain suits. A pair of vintage cufflinks and a mechanical watch with a leather strap can exude a good taste for detail when you’re talking to someone.

Chinese knight Hua Tian was born into a military family. He grew up with horses and watched many races with his family and friends. At the age of 15, he took part in his first international competition, riding a horse named “Sun Wukong” in Martinvas, France. It was the first time that Chinese athletes took part in an international eventing competition, and the first time that the Chinese national flag was hung on the competition ground. In 2008, Hua Tian became known as the only 18-year-old international four-star equestrian rider and Olympic rider, the highest level of eventing in the world. The next year, hua Tian was elected as the first 21-year-old best rider in the history of the International Equestrian Federation. By the 2012 London Olympics, he was the only Chinese rider to qualify for the equestrian events.

As a Gieves & Hawkes brand ambassador, Hua Tian knows how to dress up for a high-class race correctly and fashionably. “For me, marseille is so different from any other sport. It’s been associated with the royal family and the social life of the upper classes for hundreds of years. It’s the dressing-up that makes it more interesting. I have always considered myself very lucky. Since I was young, I have been able to watch and compete in the magnificent manors and palaces of various princes, Dukes, uncles, sons and men because of equestrian. The venues are basically historical and cultural heritage level, and the atmosphere is naturally very special. Generally speaking, the hosts of the games are the owners of these palaces and manors, who have a high social status, attend in formal dress and formal dress, and no one knows the dress code better than them. They admire the ease of the countryside, so woolen fabrics may be the most traditional and demanding attire. During the day, people can dress in “fashion”, which means an all-over jacket, summer casual wear and cardigans. Owners and sponsors sometimes receive invitations to come in a suit and tie, because in the evening they are invited to a welcome party with the knights. A dark evening or evening dress is most appropriate for this occasion.”

While there’s no hard and fast code for dark colors, men can wear light colors, as the Telegraph’s photo shoot at the racecourse shows, pairing pink blue, yellow and light green with white makes you look youthful.
The gentleman in the garden at the Diana Grand Prix wore a romantic pink and white summer casual, complete with round vintage sunglasses and a beige top hat, for a harmonious and fun look.

While you can use the invitation’s instructions to weigh whether you should dress formally or casually, what is appropriate if there is no specific dress code? Roh Ho-yeon, a social etiquette expert who was born into a diplomat’s family, summed up the words: “simple,” “elegant,” “lightweight” and “garden party style.”

“In Marseilles, where formal attendance is not required, men can opt for an outdoor-friendly one-piece suit jacket, paired with cotton or linen shirts, chinos or corduroy striped trousers, and a tasteful bowler hat, punctuated with vintage sunglasses and binoculars. Shoes, Derby shoes, Oxford, brock shoes with a monk is right choice, if it were possible to be invited to the horse winner of touch, you can choose to wear a pair of ankle boots or English platform shoes, boots or even a pair of knight, wore them walk on the wet grass without having to worry too much, and make you look more stylish.”

Polo Ralph Lauren’s equestrian-themed woolen suits are both traditional and gentlemanly. Whether it’s Scottish plaid, houndstooth or Prince of Wales plaid, you can’t go wrong with it as long as the tones are harmonious and elegant.
J.m. Eston’s new Gentlemen in the Woods collection is a great footwear option for watching the races. The perforated wing-tip Derby pays homage to the sport of horsemanship by slicing through the leather, while the lace-and-ankle boots’ side double seams and back straps recall the leggings of the past.

Polo, an Edwardian garden party, is more relaxed than the rigour of Royal Ascot, but men are still required to wear suit jackets and white trousers. To watch polo at the Guards Polo Club in Great Windsor Park, members must wear gold or enamel badges, while visitors are given special gold embossed tags. This situation is also popular in some equestrian events, so when preparing your outfit, know the color and size of the badge or tag of the club in order to avoid conflicts with the square exposed in the chest pocket.

Prince William wore blue and white trousers with His wife Kate at a charity polo match at the Santa Barbara Polo Club. It was their first joint appearance at a polo match overseas.

18th October 2021
by ZIWEI Qu
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The article of Is there a dress code in education? Why or why not?

For centuries, dress codes have determined what we wear and how we dress. Often imposed on women, sartorial codes and sumptuary laws have aimed to create a sense of status or uniformity, but may also hinder one’s self expression. Both spoken and unspoken, many dress codes have come and gone throughout dress history, either from being challenged or simply phasing out as time went on. Today, with waist-up dressing becoming standard for nearly everyone and professional dress codes being eschewed in the time of conference calls and Zoom chats, CR looks back at the long history of dress codes, highlighting the most prominent from ancient times to present day.

Should there be a dress code in college? All of us spent our childhood following the rituals laid down by educational institutions. Moving to 18 means a lot of changes for students. You are finally eligible to vote and decide the future of your country. For women, they can legally marry. However, the lack of dress freedom you rely on still lies with educational institutions! We hear about students being banned from wearing jeans to college. Not only that, but some universities are dictating what kind of clothes, colors and even possible footwear options! Is that OK, or is it a clear violation of our fundamental rights?

Those in favor of dress in college claim that:

What’s the difference between leggings and yoga pants?
Do you have any backpacks (carry-on) where you can carry professional camera equipment and clothing?
Where can I buy an affordable printed T-shirt online?
Is it ok to put underwear in the dryer?
What are the best suits ($100 to $300) that are not too expensive and will last?

Fashion coverage education:

Those students who are in favor of a college dress code argue that having a dress code in college can help students focus on their main agenda — study. Besides, some of them think that dressing clothes can reduce the competition among students, wear the latest fashion, which is also good, but it puts great pressure on classmates to make them fashionable as well, thus distracting their attention on productivity. “Without any dress code, students often compete with each other in the name of fashion. “Students come to the Institute of Education just to learn and not to indulge in vulgar costume competitions,” said Meghna Sharma, a student from Delhi University.

Provide respite for needy students:

Students come from a variety of economic backgrounds. As a result, many people may not be able to afford Zara or H&M all the time! But peer pressure to look stylish is so high that students often suffer from feelings of inferiority for not dressing as well as their partners. “Students with marginal backgrounds would be disappointed if they wore expensive clothes. Therefore, it is better to dress in college, “said Rajat Bora, a student at the YMCA in New Delhi.

Resort to illegal means to maintain a habit:

Due to high pressure and lack of funds to promote this pressure, students may resort to illegal means to form their habits. It has been reported that there are countless cases of students resorting to stealing, drug dealing or other illegal means just to earn this extra money. Wearing a uniform in college would put an end to all that.

Those in favor of a dress code also have their advantages.

Freedom of speech:

The concept of a college dress code is absolutely silly. It impedes freedom of speech, a fundamental human right guaranteed by our Constitution. “We would be deprived of our constitutional rights if it were enforced. Giving dresses will prevent us from becoming different, unique and creative individuals. Students should learn by themselves what to wear and what not to wear. They are mature individuals. “They don’t need instructions from others,” said Radhika Yadav, a student at Meerut.

Give students their space:

“Imposing a dress code on university students makes them think they are still considered schoolchildren. Joining a university means that now is the time to be treated and handled like an adult. This goes beyond clothing as if such restrictions are imposed at the beginning of the growth process, how can you expect students to develop their judgment between right and wrong? In addition, such a move would also squeeze them, “said Ritu from Cuttack.

The dress code is boring:

Students used to wear uniform sizes 1 to 12. If a dress code were imposed at the university level, it would become boring for them. “On campus, we need some freedom to choose our clothes. Colleges prepare us for our careers and we should have platforms to understand and learn what is acceptable and what is not. “Said Navneet Kumar, a student at Batna’s College of Science and Technology.

While most colleges and universities don’t adhere to dress code codes, there are some conservative colleges that have rules about what not to wear. We believe it is important to have a certain level of etiquette to prepare the student for his/her presentation and communication skills (becoming a confident and outgoing personality). But whether this is done by monitoring what students wear is debatable. Parents, teachers and students must make decisions considering time, circumstances and circumstances.

17th October 2021
by ZIWEI Qu
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Article of What is a Dress Code?

A dress code is a set of rules, often written, with regards to what clothing groups of people must wear. Dress codes are created out of social perceptions and norms, and vary based on purpose, circumstances, and occasions.

A dress code is a set of dress codes for a particular occasion or event. In the past few years, it has been easy to communicate dress codes by noting that appropriate dress should be casual, business, semi-formal, formal or black tie, the relaxation of dress choices for various occasions has changed, and often, it is necessary to further determine which type of dress is appropriate for a particular situation.

Many businesses require male employees to wear button-down shirts and ties and many different occasions require specific dress codes. One of the most common is in the workplace. Offices often have a specific dress code to create a sense of professionalism. The idea is often that if people are asked to wear a certain outfit at work, they will present themselves in a more businesslike way.

The office dress code requires a skirt of a certain length for women, a coat and tie for men, and sometimes even a range of color information technology suitable for the workplace. It is not uncommon for office dress codes to require women to wear skirts longer than the permitted length.

Schools also often have dress codes as part of maintaining order on campus. Elementary and middle schools may require students to follow a dress code. Whereas school dress codes used to consist mainly of identifying the types of clothing not allowed in school, today the trend is to specify a simple shirt with slacks or a skirt as a uniform. This approach is thought to help reduce outward differences between children, thereby removing an element of elitism or class differences by having all students wear essentially the same type of clothing.

Dressing at social events is often to prevent confusion about what type of clothing is appropriate for the event. Dress codes for events such as weddings, benefit dinners and even social events at chapels are far more common in modern times than in previous decades.

Before the social changes of the 1960s, all of these events required at least business attire, and formal attire was often mandated. However, today’s wedding may be in jeans, shorts and even swimsuits may be more appropriate for the occasion. Welfare dinners are sometimes held in casual Settings, so casual dress is required. Even many houses of worship have relaxed their dress code to allow jeans or other types of casual wear for various social functions.

Most modern dress codes are defined by what is appropriate for an event. In part, this is because old style names are no longer as rigid as they once were. What is formal for one person may be semi-formal for another. Today’s business attire may include subcategories of business casual, including clothing that for decades would never have been associated with an office environment. By giving examples of times deemed appropriate, the organizer assists guests in selecting clothing options that conform to the regulations, thus making it easier for everyone to feel comfortable in the environment.

Elementary and middle schools may enforce dress codes to help minimize differences among students. Of course, there are still plenty of examples of dress codes that highlight what not to wear. This method identifies items that are inappropriate for the occasion. The assumption is that by providing examples of clothing that should not be worn at the event, guests will be able to select appropriate clothing through the elimination process. However, fashion and design changing sometimes, people think the same is not the appropriate choice of open the door, even if the choice does not appear in a list of items “not to wear” as a result, many offices, churches and social activities tend to offer dress code sample, need to determine what type of clothing, instead of the discomfort of this occasion example, T-shirts are acceptable in some casual offices, but may not meet the dress code in others.

A TIMELINE OF DRESS CODES

AS WAIST-UP DRESSING BECOMES THE NORM, CR EXPLORES HOW DRESS CODES HAVE STRUCTURED FASHION THROUGHOUT HISTORY

BY SIMI ILUYOMADEAPR 23, 2020

VICTORIAN ENGLAND
During the Victorian age, women were expected dress appropriately for every occasion. From the moment they woke up, there were strict guidelines as to how a woman should dress to entertain guests at home, walk around town, travel, and much more. Modest dress was the norm, and high necklines and long sleeves were common for most outfits.
REVOLUTIONARY FRANCE
During the French Revolution, there was a stark divide in how people dressed. Marie Antoinette and other members continued to wear elegant, intricate gowns befitting of the Rococo style of the time. However, revolutionaries could be found in white skirts and striped jackets inspired by the tricolore.

17th October 2021
by ZIWEI Qu
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Research – Dress code for different occasions

Generally speaking, there are three occasions involved by business people: official occasions, social occasions and leisure occasions. Official occasion, the so-called official occasion refers to the occasion involved in the performance of official duties, it generally includes the office, in the negotiating room and out of the performance of official duties and so on. The basic requirements of dressing for official occasions are to pay attention to conservative, and suits, skirts and uniforms should be worn. Also consider pants, long skirts and long-sleeved shirts.

White Tie (Ultra – Formal)

The white-tie is the most formal and stuffy of all dress codes, setting the dress code very strictly. It usually refers to a ceremony or award ceremony, a formal dinner, etc. Oscar and Nobel belong to this category.

Gentleman

Black or dark blue tuxedos with a silk front cut above the waist.

  1. White shirts with stiff collars, shirts must be crisp, linen, cotton or convex cotton will do.
  2. Opt for silver or gold cufflinks, and make sure they’re French.
  3. White tie in the same texture as the shirt.
  4. A white waistcoat with the same texture as the shirt.
  5. Black silk socks or stockings.
  6. Black formal patent leather shoes.
Lady

Women are supposed to wear floor-length evening dresses in principle, but there are far more options than men.

Black Tie

A Black Tie is much more common than a White Tie. This Victorian social party differs from White Tie in dress, especially for men. Unlike White Tie, which has extremely strict rules, Black Tie has more possibilities in terms of details.

Mr.

  1. Top — Single-breasted suits (double-breasted are uncommon here) should have a silk collar surface (often with grossin and satin) and peak Lapel and shawl lapel are more formal than Notched lapel.
  1. Pants — Two trim ribbons are preferred for side seams.
  2. Shirts — Dress shirts with wing collars and French cuffs are required, some with pleats on the front.
  3. Bow tie — Black silk bow tie, preferably in the same texture as your suit collar.
  4. Socks — Black silk or wool socks.
  5. Leather shoes — Black patent leather shoes, if you really don’t have these, you can choose a high-quality black calf leather shoes.
  6. Waistcoat and waist seal — Although you can see them on some Black Tie occasions, they are not necessary.
  7. Pocket towels — linen, silk, or cotton are ok, but not necessary.

Ms.

As with a White Tie, it is best for women to wear a floor-length evening dress, sometimes down to calf length. And styles have changed in many ways today, as fashion changes, sometimes giving up some conservative styles and choosing something special can actually be a bonus, this is especially common on the red carpet dress of female stars. Headgear and late outfit bag are the place that ladies should work hard, wonderful shoe shoe and deserve to act the role of collocation can let modelling add luster.

Black Tie Optional

When you are invited to someone’s wedding, you will find the little line “Black tie optional” on the invitation. In this situation, men can wear a black tie instead of a bow tie, and women can wear other accessories.

Business Casual

Since the 1990s, this kind of dress code has become rapidly popular among white collars in the West, especially in the U.S. and Canada. Many IT workers in Silicon Valley were early adopters of this dress code. Different from formal business wear, business casual does not have a clear definition, which leads to different interpretations of this dress code in different countries, regions, and even among enterprises.

On the whole, the following description is accepted by most people:

For men, collared shirts (such as polo shirts) and cotton pants are standard. For women, it’s a shirt and pants. Note, however, that jeans or denim are not considered sloppy, and most businesses consider this a sign of caution.

Smart Casual

For most of our lives, this is probably one of the more common types of dress code. You may receive this request if you buy theatre or football tickets with a box or lounge.

This kind of dress code is described as ill-defined on Wiki. Different countries and regions have different understandings of this concept. But the situation that combines different fashionable dress publication and actual encounter, also can sum up a few rules.

Men
  1. Traditional: Wear a suit without a tie at work, or even a full suit, with a blazer and trousers. The cloth is wool mixed with cotton, silk, hemp or nylon, etc. The color is mainly dark grey and dark blue. To match with a suitable belt, shoes should be worn lightly (loafers).
  2. Stylish: Fashionistas can adjust their suits according to their own taste, such as suit jackets with different pants, different styles of shirts and so on.
  3. Dynamic: A sport blazer or jacket, paired with a polo shirt and khaki pants.

Casual: Simple and casual, such as a collared T-shirt and pants.

Women

Women have a wider choice of smart casual, such as different women’s tops, accessories and bags. Anything that is not too casual can become a choice of collocation.

Sportswear/active wear

This is a little bit more explicit. For example, when signing up for gym staff to teach you how to use equipment, sportswear will be mentioned repeatedly. Dress comfortably when working out.

For non-professional athletes, sportswear refers to shorts, T-shirts, tennis skirts, POLO shirts and sneakers. Bras include sports bra and Jockstrap. In addition to these, special sports also include special equipment, such as swimsuits, surfwear and so on.

17th October 2021
by ZIWEI Qu
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Fashion choice impact

List of where a dress code is required:

>Job interview

>Wedding

>Awards ceremonies

> Influencer webcast, advertisments

>Graduation ceremonies

>The royal festival, ASCOT, Afternoon tea

>An office, a business setting, the annual meeting

>Gallery, exhibition hall, restaurant, bar… opening ceremony

>School

>Funeral

>The army

>Security company

>In court

>Airline stewardess

>Temple

>Doctor, nurse

>Golf course

>Concert, theatre

>Membership club, Clubbing

>Hotel

>Ringside

>Ski resort, Ice rink

>Swimming pool

>Gym

>Halloween, Fashion week

Fashion choice doesn’t matter:

>Home

>Supermarket

>Park, Garden

>Online class

>Travel

>Cinema

>Shopping mall

>Cafe

>Fast food joints, Chinese restaurants

>Flower shops

>Subways, train, ship, public transportation

>Casino

>Airport

>Playground

>Bookstore

>Christmas, Easter

>Art gallery, Museum

17th October 2021
by ZIWEI Qu
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Consumer psychology research in different countries and age groups

I conducted a research test on consumer psychology behaviour across all ages in various countries. So far, more than 100 people have participated in it, and this work is still in progress. The purpose of this test was to analyze their clothing consumption behavior through different aspects, summarizing their clothing consumption behaviour and characteristics of personality.

1. Survey methods and data analysis

1.1 Sampling Quantity

The survey took the form of questionnaire survey, and the participants came from different regions and different majors. The sample size of the survey was 100 people, all the questionnaires were returned and the effective response rate was 100%, which met the requirements of mathematical statistics on the sampling number.

1.2 Survey sample distribution

Gender distribution: 44 male persons, accounting for 44%; There are 56 females, accounting for 56%

Age distribution : 18-28 years old, 60 people, accounting for 60%; 25 people aged 29-35, accounting for 25%; 15 people aged 36-60, accounting for 15%

My questions for them are divided into two parts. The first part is what do you pay more attention to when you buy clothes? Such as fabric, style, popularity, originality, price, brand value and so on.

The second part centres around a hypothetical scenario: 20 or even 50 years later, what factors will be of importance when people purchase new clothes? Maybe at that time, people put environmental protection, feminism, political culture, high technology and other options in front of brand value, fabric and style…

Clothing, food, shelter and transportation are the basic conditions for human survival, among which clothing and food are the most basic survival factors. Each person forms their own characteristic attire based on the influence of social media and their social circle. People can express their characteristics and communicate with others through clothing.

Consumer psychology is a science that studies human psychology and behavior. People have a variety of clothing behaviours, its essence is psychological reflection. Clothing psychology not only reflects the state of people’s psychological being, but also shows people’s desire for material goods and their desire for individuality.

Consumer psychology refers to the psychological characteristics and the process of psychological activities shown by consumers in their consumption activities. The way people dress always reflects their psychology.

According to the analysis results, when people buy clothes, they pay more attention to the style, fabric, price and durability. Among them, style accounted for the highest proportion, inheritance value accounted for the least proportion.
According to the analysis results and data, people imagine that when they buy clothes in 50 years, they will pay attention to such aspects as style, fabric, environmental protection and artificial intelligence. Among them, style still accounted for the highest proportion, political culture accounted for the least proportion.

Clothing and human relations are tied closely. From birth to death, people have to deal with clothes every day, so that we think that wearing clothes is as common as drinking water when thirsty and eating when hungry, which makes it easy for people to understand the significance of clothes from practical aspects, such as keeping warm and cold. However, this is only the superficial significance of clothing to human beings. With the continuous improvement of social material and cultural level, people’s clothing standards are no longer completely based on necessity, but gradually shifted from material needs to personal satisfaction, and clothing choices show a trend of individuality and diversification. In addition, with the increasing of social communication activities, as members of society, people are particularly concerned about their image in the eyes of others, and often use clothing as non-verbal symbols to convey a series of complex information to others, so as to give people an immediate impression. The performance of these clothes and behaviors has become a social problem worth our attention. There are psychological rules behind these consumption problems.

In recent years, due to the booming development of the Internet and e-commerce industry, modern people have become more sensitive to fashion. They chase after fashion and avant-garde clothes to show their unique personal charm.

Age is not one of the elements of psychological characteristics, but it determines a person’s values and world outlook as well as aesthetic concepts. Therefore, age also determines consumers’ attitude towards clothing consumption, which is one of the important characteristics of consumer psychology in clothing marketing. People of different ages have completely different understanding and interpretation of clothing consumption, which is especially obvious among mass consumers. People born in the ’60 s tend to be more frugal, and therefore tend to choose durability over style. But for people born in the 70 s and 80 s, clothing is a symbol of their social status and occupation, and as a result, they tend to emphasise clothing that is in line with their social status. They find it hard to accept novel fashion, and have higher aesthetic requirements for garments.

11th October 2021
by ZIWEI Qu
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How can we reduce consumer bias in the fashion industry?

The phrase “inherent bias” refers to the effect of underlying factors or assumptions that skew viewpoints of a subject under discussion. There are multiple formal definitions of “inherent bias” which depend on the particular field of study.

Clothing consumers have many consumption motives, such as name seeking psychology. This kind of consumers usually care about clothing brand, origin, reputation and so on. Because their motivation is to show off and show off, which generally comes from their social status or superior economic conditions. All consumers sell clothes of excellent quality and don’t like those fake and shoddy products. This is people’s psychology of seeking good.

Q1: Prejudice itself is negative. Some people think that prejudice should not exist, so if meaningful things, such as environmental awareness, are also part of the inherent prejudice, is it meaningful or meaningless?

Q2: Do you hold a bias towards someone based on what clothes they wear?

Q3: What are your first impression of someone based on just their fashion style/ the clothes they were?

Q4: Why would I change my mind about everyone’s dress code?

Q5: How to incorporate informal clothes into big events?

Solution1: Try to improve the quality of ordinary daily clothes to the direction of Haute Couture, the future can be stationed in high-end shopping malls, improve the grade, let the gap between them get smaller and smaller.